Amazon's Approved Agency Partner — Australia & Global
Launch Your Brand on Amazon.
The Right Way. From Day One.
Project E Agency® is a full-service Amazon agency helping brands launch, grow and dominate on Amazon Australia and global marketplaces. As an Amazon SPN Certified and Amazon Ads Verified Partner, we bring 10+ years of specialist expertise and exclusive access to Amazon’s invite-only support programmes directly to your brand.
- No Fixed Contracts
- 100% Satisfaction Guarantee
- Senior Attention on Every Account
Why Brands Trust Project E Agency®
Syed Asadulla
Founder & CEO, Project E Agency®
A NOTE FROM OUR FOUNDER
Built by Someone Who Has Done Exactly What You're About to Do.
“Before I founded Project E Agency®, I spent over seven years building and running the Amazon operation of a brand from the ground up — from its very first listing to becoming one of the most dominant brands in its category on Amazon Australia, with expansion into the US, UK and Canada.
I know what it feels like to navigate Amazon without a roadmap. To waste budget on PPC that doesn’t convert. To lose sleep over inventory, account health and listings that should be ranking but aren’t. I’ve lived every challenge our clients face — and I built this agency to make sure they don’t have to face those challenges alone.
At Project E Agency®, every client gets my personal commitment: a senior team, a clear strategy, and a partner who genuinely cares whether your brand succeeds. That’s not a tagline. That’s how we operate every single day.”
— Syed Asadulla, Founder & CEO, Project E Agency®
- Most Dedicated E-Commerce CEO 2024 — Australian CEO Excellence Awards (APAC Insider)
- Finalist — IABCA Emerging Leader of the Year 2025
- Finalist — 7News Young Achiever Awards 2024, Career Achievement
- Top E-Commerce Voice — LinkedIn 2024
TRUSTED. CERTIFIED. RECOGNISED.
SOUND FAMILIAR?
Amazon Is the World's Biggest Marketplace. It's Also One of the Most Complex.
Getting on Amazon is easy. Building a brand that actually sells, scales and sustains that takes expertise most businesses simply don’t have in-house.
Most brands we speak to are dealing with at least one of these
- Listings that aren't ranking or converting
- PPC spend with no clear ROI
- No strategy for reviews or visibility
- Time wasted managing Seller Central
- No access to Amazon support programmes
If any of that sounds familiar, you’re in the right place.
WHY WORK WITH US
We Don't Just Manage Amazon Accounts. We Build Brands.
Every agency claims to deliver results. Here’s what actually sets Project E Agency® apart:
Amazon-Only Focus
We don’t dabble in Shopify, social or general marketing. Amazon is all we do which means every strategy and every dollar of your ad spend is optimised for one thing: your success on Amazon.
Senior Attention on Every Account
We are boutique by design. You don’t get handed to a junior account manager. Every client works directly with our senior team from strategy through to execution.
Data-Driven. Always.
Every recommendation we make is backed by marketplace data, competitor analysis and real performance metrics. No guesswork. No vanity metrics.
No Fixed Contracts. 100% Confidence.
We believe in earning your business every single month. No lock-ins, no fine print. If we’re not delivering value, you’re free to walk away.
EXCLUSIVELY AVAILABLE THROUGH PROJECT E AGENCY®
The Amazon Advantage Other Agencies Simply Can't Offer.
Project E Agency® has a direct referral relationship with Amazon’s New Seller Success (NSS) team. This means brands that partner with us gain access to a suite of exclusive Amazon support programmes — completely free of charge.
For brands launching in the US and Canada, qualifying brands may also access the New Seller Incentives Plus (NSI+) programme — an invite-only programme valued at approximately $1,500 per month, available at zero cost.
in exclusive Amazon support — available to qualifying brands at zero cost through Project E Agency®
Amazon Agency Referral Programme
- Dedicated Amazon Account Manager for up to 12 months
- Personalised insights on fulfilment, account health and growth opportunities
- Issue assistance to help avoid business interruption
- Early access to exclusive Amazon programmes and deal events
- Global expansion support — AU, US, UK, EU, CA and more
NSI+ Benefits (US & Canada)
- 50% off coupon redemption fees
- Vine enrollment fee waived — early reviews at zero cost
- Lightning Deals & Best Deals fees waived weekly
- Up to $25,000 in AWS Activate credits
- Special pricing on Buy with Prime and Multi-Channel Fulfilment
- Premium A+ content creation access
- Consideration for Amazon homepage, social media and influencer campaigns
Important:
Access to these programmes is subject to qualification and an approval process. Get in touch with our team to find out whether your brand qualifies — it costs nothing to find out.
WHAT WE DO
Full-Service Amazon Management. End to End.
From your very first listing to a thriving global brand — Project E Agency® handles every aspect of your Amazon presence so you can focus on running your business.
Amazon SEO & Listing Optimisation
Data-driven keyword research and listing copy that ranks higher and converts better. Every element optimised — titles, bullets, descriptions, back-end terms and A+ content.
Amazon Advertising (PPC)
Strategic PPC campaign management aligned to your sales and profitability goals. Every bid, every keyword, every campaign optimised for measurable ROI.
Product Creatives & Brand Store
High-converting listing images, A+ content and Brand Store design that showcases your brand professionally and builds customer trust.
FBA & Inventory Management
Weekly replenishment reports, FBA setup and ongoing inventory management to keep your products in stock and your account in good health.
Brand Management & Registry
Full brand registry support, IP protection, Brand Story and all brand-specific tools leveraged to their full potential.
Growth & Global Expansion
Proven track record launching brands across Amazon AU, US, UK, EU and beyond. We build your expansion roadmap and execute it.
Seller Central Management
Complete day-to-day Seller Central management — account health, case management, catalogue issues and seller support handled for you..
FBA Reimbursements
Proactive monitoring and claiming of FBA reimbursements for damaged inventory, overcharged fees and fulfilment errors. Your money back, automatically.
HOW WE WORK
From Discovery to Domination — A Clear Path Forward.
We follow a proven 5-step process that takes your brand from setup to scale, with full transparency at every stage.
01.
Account Audit & Setup
We start by understanding your brand, your goals and your current position. If you’re new to Amazon, we handle complete account and marketplace setup from scratch.
02.
Strategy & KPIs
We build a tailored strategy with clear, measurable targets aligned to your business. You know exactly what we’re working towards and how we’ll get there.
03.
Listings & Creatives
SEO-optimised listings, A+ content, brand store and professional listing images — everything built to rank, convert and represent your brand at its best.
04.
Launch & Activate
We go live. Where eligible, we submit your referral to Amazon’s NSS programme and activate your exclusive benefits. PPC campaigns launch. Vine reviews begin.
05.
Optimise & Scale
Ongoing data-driven optimisation, monthly reporting, inventory management and expansion planning. We grow with you — new products, new markets, new opportunities.
REAL BRANDS. REAL RESULTS.
What Happens When Strategy Meets Execution.
Don’t take our word for it. Here’s what we’ve delivered for brands just like yours.
Amazon Australia | Health & Wellness
Hab Shifa
5+ Years as Market Leader — 70%+ Category Dominance
Hab Shifa’s Black Seed Oil range is one of the most sustained Amazon AU success stories we’ve been part of. Managed over 5+ years, the brand grew from a challenger to the dominant player in its category — holding 70%+ market share while sustaining 30% year-on-year growth — before successfully expanding into the US, UK and Canadian marketplaces.
View Hab Shifa Store ↗
Amazon Australia | Health & Wellness
KETAO
From Stagnant Sales to #1 Bestseller Within 2 Months
KETAO was active on Amazon AU but sales had plateaued. Project E Agency® took over full account management — overhauling listings, launching data-driven PPC campaigns and activating promotions. Within 2 months, KETAO hit #1 Bestseller in their category and earned the Amazon’s Choice badge on their hero product.
View KETAO Store ↗
Amazon USA | Premium Baby Clothing
The Plush Club
A Premium Asian Brand's Successful Entry into the US Market
The Plush Club — a premium bamboo baby clothing brand from Singapore — wanted to break into the US market. Project E Agency® handled everything: US market research and competitive strategy, full creative setup including listings, A+ content and brand store, FBA coordination and complete launch execution. The result: a 4.7-star rating on launch and a strong foundation for continued growth.
View The Plush Club Store ↗
CLIENT STORIES
The Results Speak for Themselves.
We measure our success by the growth of our clients’ brands. Here’s what they have to say.

FRED LIBERATORE, KETAO
“Last month: 35% revenue growth, optimised listings, smarter inventory and strong residual income building. Huge thanks to Syed Asadulla and the team at Project E Agency® for killer PPC campaigns that turned traffic into real sales. You guys are game changers!”
Fred Liberatore
Founder, Ketao | Amazon Seller Central, Australia
Asif Ashraff
5.0
Amazon Project Management
“Amazing service and very result-oriented. Syed has excellent knowledge and guides you every step of the way.”
Feyzan Baysal
5.0
Amazon Account Management
“Great communication and guidance. A pleasure to work with. Highly recommended.”
Muhammad Hassan Farooqi
5.0
Amazon Market Research
“We received a detailed report with suggestions on what would be beneficial in the market. Very thorough and professional.”
BUSINESS WITH PURPOSE
We Believe Every Business Has a Responsibility to Give Back.
From the day Project E Agency® earned its first dollar of revenue, we made a commitment: a portion of what we earn goes back to causes that matter. Not because it looks good. Because it is the right thing to do.
We currently support two ongoing initiatives that reflect who we are and what we stand for.
Kiva.org
Empowering Women Entrepreneurs Worldwide
Monthly interest-free loans to women-led businesses in developing countries. Funds are repaid and re-loaned — creating a continuous cycle of opportunity.
Greenfleet
Official Reforestation Partner
All figures represent Greenfleet’s total organisational impact. Project E Agency® contributes as an official corporate partner.
As an official Greenfleet partner, we contribute monthly to native forest restoration across Australia, planting hundreds of trees every year.
INSIGHTS & UPDATES
Latest From Our LinkedIn
Follow the latest insights, industry updates and milestones from Project E Agency® on LinkedIn.
Two years ago, we made a small decision to support causes that create meaningful impact and build growth that shows up in lives.
Amazon has changed the rules. What worked last year isn’t working the same way anymore. Here’s what brands need to know about the algorithm shift in 2026.
We’re proud to share that our Founder & CEO, Syed Asadullah, has been recognised as a Finalist for Emerging Leader of the Year at the IABCA Awards 2025.
LET'S TALK
Ready to Build a Brand That Wins on Amazon?
Whether you’re launching for the first time or looking to scale an existing Amazon presence, your first step is a free, no-obligation strategy session with our team.
In 30 minutes, we’ll cover:
- Your brand's current Amazon position
- Category opportunities available today
- Eligibility for Amazon support programmes
- Clear next steps with zero pressure
We work with a select number of clients at a time. If you’re serious about Amazon, don’t wait.
- No Fixed Contracts
- 100% Satisfaction Guarantee
- Senior Attention on Every Account
Important updates waiting for you!
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